–– Customer Segmentation

Reach the Right Customers at the Right Time

Generic mass marketing is easy to ignore. Steer lets you drill into your customer list and create highly targeted groups based on real data from your shop, so every message you send is relevant, timely, and more likely to bring customers back.

Reach Smarter
Steer customer segmentation + email
Segments in Steer

Target With Precision

Use live customer data to focus on the people and jobs that impact your bottom line most.
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Target customers with deferred services or overdue maintenance so they don't forget about the work
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Re-engage customers you haven’t seen in a while
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Focus on your highest-value customers to strengthen loyalty or reward loyal customers who keep coming back

Map Your Market

Visualize where your customers are coming from. Draw a custom area on the map, whether that’s your town, a specific neighborhood, or near a competitor, and save it as a static group to use in future campaigns.
Steer customer analytics
Steer campaign segmentation

Send Campaigns They’ll Actually Open

Every segment you create can be used in Steer’s text and email campaigns. That means you can send hyper-relevant messages, from seasonal promotions to overdue service reminders, knowing they’re going to the people most likely to act.

Fuel your shop's growth with Steer.

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